Some say that buying a house is a lifelong commitment, just like marriage. It is also considered as a rite of passage for wedded couples. But renters, regardless of social or relationship status, become lodged to the rental market for one good reason: they can walk away from it without a hitch. This begs us to the question, “Do renters lack commitment?”

Articles about tenants are very common in housing or rental property websites. You can see a renter’s engagement to his/her responsibility to the rental property after he/she leaves the premises. It is quite disheartening for a landlord or the owner to see that their unit is disrespected by their former tenants. Instances like these make property owners to be more careful in choosing prospective renters from their roster of applicants.

Tenants and Their Commitment Issues

Commitment issues are normally associated with romantic relationships. A person who has a fear of commitment can also experience such trepidation in other areas of life. For instance, renting his/her own place.

According to statistics, around 30 percent of tenants of house rentals, condo units and apartments are divorcees. More often than not, these rental properties are their go-to places during and after the divorce. Separate data show that they rent the place from three to six months on average, and then move to another house listing.

Tenants also get in and out of rental properties because of work. When their fear of commitment strikes, they tend to evade or turn down long-term projects. More often than not, this attitude greatly affects their job performance and efficiency at work.

Students who dreaded commitments don’t invest time and effort in re/decorating their units. When at school, they also don’t put much time and effort in achieving their desired academic or career paths. Usually, they think about the responsibilities or the burden prior to doing the things that will help advance their studies.

Moreover, long-term partners or couples in the dating stage don’t just decide to leave their units and settle under one roof. May it be because of commitment issues or not, this undertaking marks the first step of a more serious relationship.

According to psychologists, the primary reason why tenants, and other people in general, have problems committing to something is because of their attachment issues. Sometimes, this is caused by abuse, abandonment or parents’ marital problems.

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If you belong to the group of homeowners trying to put up their residential homes for sale but with tenants still living under their homes, then you may be one of the few people who are facing a considerable dilemma. The first question in your mind would probably be: Can it be done? The answer? Yes. But this situation can be more complex than the regular scenario of selling a vacant home or property.

So, before your decide to sell your occupied home you must have prior knowledge of your obligations to the current tenant. Here are some important reminders which will hopefully aid you to avoid potential complications in the future.

Owners of Residential Homes for Sale& Keeping a Positive Relationship with the Tenant

Residential Homes for SaleIt is of prime importance that you continue to maintain a healthy, positive relationship with your tenant throughout the selling process. This can greatly help in creating a very smooth and hassle-free property sale because it reduces a lot of unwanted events that can be brought about by tenants feeling mistreated by the landlord.

This positive relationship will ensure that the tenant will not resort to destroying the furniture and other elements of the property. They will keep the property well maintained to their own accord if they feel that they respect the landlord because they have been treated very well. A property that is well maintained will also be attractive to potential buyers during their home visits or inspections.

The tenants should therefore be immediately advised about your decision to sell. This can be done through the real estate agent who will act as the bridge between you and the tenant to keep the exchange of information as professional, polite, and favourable for both parties as possible.

You may also negotiate with the tenant on a possible reduction on the rent while the property is being put on sale. This can be one of the best ways to keep the property in its good condition. For example, you can offer a reduction in the monthly rent if the tenant keeps the property clean and will temporarily vacate the home during scheduled viewings of potential buyers.

You can also offer a free rent for a week once an exchange of contracts with a potential buyer becomes successful. Whatever is beneficial for the tenant should also be one of your priorities. The sale process will not only stress you out, but for the tenant this can also become an extremely difficult time.

Tenant Rights and the Lease Agreement Details

In Australia, tenants also have rights that must be upheld. You should remember that your decision to sell the property is not necessarily a valid reason to evict your tenant, especially if you have a fixed term agreement. Tenants have the right to stay if the fixed term agreement has not ended yet. They can even consult with a real estate lawyer or property manager to question whether your actions are legal or not.

So, it is important that you check your lease agreement;this is the contract which you and the tenant signed at the beginning of the tenancy. Make this agreement your top priority and abide by the conditions that are stipulated within it.

These lease agreements will determine how residential homes for sale can be managed. The conditions in the agreement will also dictate what the owners can request from their tenants. Consult with a legal expert to ensure that you do not violate the rights of the tenant by doing actions related to the sale process of the property which will prove unlawful in the long run.

The Rules of Engagement: Issuing Proper Notices

Another important obligation is the issuance of proper notices to your tenant at specific timeframes. You are legally required to issue a written notice regarding your intention to sell your property before it gets listed for sale. This is important because it will give your tenant ample time to plan for his or her relocation strategy.

Different laws govern different states about the issuance of notices regarding potential buyer home visits or inspections.

In NSW, it will depend on the agreement between you and the tenant. If there is no agreement, then you should give notice to no more than twice a week, giving the tenant 48 hours’ notice for every time a planned home visit is expected to occur.

In VIC, you are required to give your tenant a 24-hour written notice regarding a planned home visit by a prospective buyer. The Notice to Tenant/s of Rented Premises Form can be used as a written format.

In QLD, if you are planning to schedule a visit by prospective buyers then you must inform the tenant through a Notice of Lessor’s Intention to Sell Premises. You should give the tenant at least 24 hours’ notice.

In WA, the tenant should be given a reasonable amount of time for every home visit. The amount of time should be according to the tenant’s convenience or as agreed upon by both the landlord and the tenant.

In NT, you are required to issue a 24-hour written Notice of Requirement to Enter Premises to the tenant for every time a potential buyer is scheduled for a home visit.

In SA, you can only allow a potential buyer for a home visit of a rented property if you adhere to:

  • only one open inspection by a potential buyer for every fortnight, which will require at least 4 days’ notice to the tenant,
  • and only two inspections by a potential buyer for every week, which will require at least 24 hours’ notice to the tenant

During these inspections, the tenant has the right to remain within the premises.

In TAS, home inspections by potential buyers can only occur after the owner and the tenant has reached a favourable agreement. In the event that no agreement is reached, then the inspection can only occur if the following conditions are met:

  • With a 48-hour written notice to the tenant
  • Between 8 in the morning and until 6 in the evening
  • In the company of the owner
  • On no more than 5 home inspections each week
  • And not more than 1 home inspection per day
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commercial real estate BrisbaneWhat is a mortgage? It is the loan taken in order to purchase a properly, and this is paid for in a specified amount of time. It’s completely normal to take a mortgage from the bank, especially when it’s for commercial real estate Brisbane. A lot of real estate properties need financing prior to purchase, and thankfully, getting a mortgage has never been this easy. However, there are many guidelines and things to consider before getting a loan to buy a property. Although it’s easy to get, it’s not that easy to pay off. This is quite a major thing to deal with, and knowing how to handle it is very important. Here are some insights regarding the matter.

How you can prepare yourself for the mortgage

Before getting a mortgage for commercial real estate in Brisbane, make sure that you have the means to pay for it in the long run. As mentioned, paying off can be a problem if not done on schedule. The mortgage application will require a good amount of proof that they will be able to pay off the loan. Some mortgages can run for up to 25 years, and this is why there are a lot of residential mortgage holders that struggle to pay it off. If you have pending debt, then the likelihood of getting a mortgage from the bank is slim. You must have good credit and a good background when it comes to dealing with your finances.

Consult with someone who knows

It is also best to consult with a finance expert before getting a mortgage for commercial real estate in Brisbane. Their advice would be of great value since you will know more about what you’ll be getting into if you decide to avail of the loan. Financial advisers would probably ask about the size of your business, and the specifics of your plans. It is best to relay as much information as you can, since they will have clearer idea of how the mortgage will benefit you. More importantly, they can create a plan for your payment terms. Financial advisers can also discuss with you what will happen when you decide to get the mortgage.

The amount that you will mortgage will matter also when it comes to commercial real estate in Brisbane. A bigger amount doesn’t necessarily mean better, and if you loan more than what is needed, then paying it off will be a pain. Additionally, the interest rate will vary at this point. The bigger the amount, the higher the interest rate will be – and that isn’t exactly something you would want. When it comes to payment, banks offer flexible terms so that paying it off will be smooth and hassle-free as possible. Banks and other lenders will also duly notify all those who have availed of loans when it comes to paying time.

Important things to know and consider

There are many things that one must know and understand before getting a mortgage for commercial real estate in Brisbane. Knowing the best mortgage for your property is one of the most important things to do since this isn’t something that’s done on a whim. With this said, there are many financial advisers out there who would be more than willing to provide assistance. Before anything, you must learn the risks of not getting enough information regarding your mortgage. There are a lot of technicalities involved when it comes to finances, and it is beneficial to get guidance regarding this. Overall, getting a mortgage is a major move. You must be 100% ready and able when you get one since this a great responsibility from a personal and business standpoint.

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Real Estate Online Marketing

Online in Real Estate

Here are the ultimate 3 keys of marketing yourself online for real estate business.

1. Build for Conversion

Most home buyers search online for their next property and your website shows a lot about you. It easily shows how professional you are, with testimonials, images and any detail you can think of. Your website has to give a good feeling to your new future customers that they will contact you. Most websites has been built just for a nice look but it is not all about the look, it is all about the conversion. If you are not getting a good amount of lead from your website then it does not matter if you have a nice image at the front page or nice information about you or your lovely background music.

2. The Right Content

Real Estate websites directly ask for an email addresses and phone numbers. However, put yourself to your website visitors’ shoes and think about it. Do you give your email address to everyone on the internet without getting any value? Yes, content is the king and you have to give some kind of value to your visitors to get their contact information. They want to feel that you are yourself and giving a lot of useful information that your website visitors come back to see you again and will contact with you when they need your help.

3. Online Visibility

You have to be seen and heard easily and fast, this is the number one marketing rule for every industry. This is the only reason that big companies are paying a lot of money for their advertisements. If your clients cannot find you easily, they have a very small chance to work with you.

Apparently, real estate is the biggest industry that has a lot of content that we can write to our websites, blogs and brochures. Local information is the most important information for your area, focusing this kind of information like particular type of housing, new regulations, new loan programs and listings will help you to build your online exposure. Working on your niche marketing will change your appearance immediately in your specific possible customers.

The 4-Step Guide to a Google Manual Penalty Recovery

The Google Penalty recovery can help maintain you real estate online marketing website at peak.

Google outsets thousands of manual actions each and every month. Many of these actions are targeted towards websites that are part of a link network or have unnatural links. If your website is a victim of Google Manual Penalty and has lost its ranking by far, there are several steps you can do to recover it.

Below are the 4 recovery steps:

1. Never be in a hurry whatsoever

Never be in a hurry even if your website ranking has gone too low. You need not to panic even if your competitor shoots higher than you. If there are erroneous links on your website, submitting a reconsideration request will not bare results as it will lead to process delays. All you need is to cool down and assess the entire situation with an astute mind. Never submit a reconsideration request on the same day of your website penalization.

2. Assess and Classify Every Single Link on Your Website

Classify each and every link on your website by use of Google Webmasters. After classification of all the links on your website, follow the next step.

3. Take Action to Disavow, Request Removal or Keep

Your work will now be broken down into the following three actions:


Request removal


4. Submit a Reconsideration Request

Once the entire links have been analyzed and proper action has been taken again. You are now ready to submit a reconsideration request. However, you need to cross check your analysis first. Once you get to a point of satisfaction with the entire links on your website and then submit your request.

The recovery from Google penalty recovery is a time-consuming process but worth waiting for. Patience and meticulousness is the key to a successful reconsideration. You have to ensure that each of the above steps is ardently followed.

Follow the above steps in order to get your website back to a high rank or maybe even better. This will help a real estate online marketing website to remain on peak and be highly competitive.

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Brisbane is a huge market full of opportunities for those considering investing in property as it poses all the right factors to suggest decent to strong capital growth over the next couple of years. Actually, capital growth can be even noticed over the few months. Where you invest in Brisbane definitely depends on your budget, economics knowledge and your investment strategy, but in every market there are always suburbs that achieve much stronger capital growth. When it comes to investing in a property, no one has a crystal ball. However, through understanding the fundamentals of demand and supply and what pushes the property market forward, we can make a far more sound decision. By making sound decisions, you can lead your Brisbane business properly.

Supply and demand

That said, supply and demand is probably the most important factor when assessing where to invest as this primary economics law decides both capital growth and rental growth. Keep in mind that property prices move in response to changes in supply and demand. That said, if the supply is low and demand is high, prices will go up – this is a most important law of economics.

Flat rental return

For investors who are seeking constant cash flow, commercial property can be an excellent investment. For example, an investor who owns a residential property in Brisbane would consider himself lucky if he could get a rental return of 5% p.a. on a house and 6% p.a. on a flat or townhouse. On the other side, commercial property can provide for much higher rental returns.

Commercial investment returns

In the real estate business, it’s not uncommon for a retail property to earn 7% and in some cases, industrial properties can provide the investor with a return of over 10% p.a. However, the rental can greatly vary depending on a number of factors and conditions, such as location and age of the building.

Infrastructure Investment

Ongoing infrastructure projects within an area is an important factor to positive capital growth and will ensure the much needed growth for many years to come. By investing in a property in an area where is a major infrastructure investment, you can count on that particular area increasing in value. This definitely increases the value of property through making that particular area much more interesting and desirable to live. Since the Brisbane economy is growing, you need to find a growing area that attracts many investors.

Greater return, greater risk

As far as investment is concerned, a greater capital growth and greater return is always associated with a greater risk. Probably the main risk with renting a property is vacancy. For example, if you lose a tenant from your flat, it will probably take a month to find a new tenant. On the other side, if you lose a tenant from your industrial or commercial property, it may take months, or even years, to find a tenant. You may even need to ask your Brisbane chauffeur to help you find a new tenant. That’s why it’s a good idea to buy commercial properties only in Brisbane industrial zones and areas. That way, the risk is slightly less. That said, residential property has a better capital growth, but commercial or industrial property has a better cash flow.

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Sydney, like the great big cities of the world, is becoming unaffordable for many lower socioeconomic groups and individuals. To live somewhere nice in Sydney, by the harbour or in the affluent eastern suburbs, you need to be worth, or earning, a packet or two. The poorer are being pushed out to the fringes of the city and must make do with second or third class amenities. There are more struggle streets in Sydney due to rental rises, as landlords maximise their profits; extracting every last penny from the pockets of the poor.

Property price spirals are a vicious circle, as vendors and agents hold out for record prices in the market, investors are then forced to pass on these increased costs to renters. The cost of living and doing business, generally, rises and everything in Sydney becomes more expensive. I lived in Sydney for much of my adult life and returning for a working holiday visit recently, I was shocked at the basic costs of living. Rents are ridiculously high for what space they afford and the price of doing business in the Harbour City is prohibitively expensive.

The average weekly rental in Sydney is now five hundred and thirty dollars; people are running to stand still. How much of the average weekly earnings are going on rent, I wonder? Half for some and may be more for those struggling to get enough casual employment. Many people need debt help to cope with this situation, as they depend on credit cards and personal loans to get them through the month. Why do they remain in Sydney and why do they not head for greener pastures? Lack of mobility is another curse of poverty; the poor cannot just pick up sticks and move out. Many of them are stuck in unenviable positions.

The young enjoy the stimulation offered by big cities and put up with dire living standards to party. When those same people begin to marry and start families, the trend is to move out to areas that are cheaper and offer more space. Eventually the lure of success in the big city may wear off and these people may relocate to smaller capital cities in other states or regional areas within NSW. There are reports of the gentrification process currently happening in New York, where the creative inhabitants of that city can no longer afford to live and work there, and are being replaced by wealthy denizens from other parts of America. Will Sydney suffer the same fate in years to come?

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The reality of renting, of being a tenant, is that you are, somewhat, at the mercy of fate when it comes to who your neighbours are and how they may behave. You may, for instance, discover, only upon moving into an apartment, that your next door neighbours are pest-attracting hoarders, have a hundred cats, or even run a brothel from their apartment. In circumstances, such as these, you may complain to authorities, like local government agencies and, even, the police, but this will not guarantee that your landlord, or landlady, will allow you to cancel a tenancy, which has time to run.

At least, not in the short-term, that is, repeated complaints to relevant authorities, which are well documented, may, eventually, result in a sympathetic hearing from property managers and owners, but there is no guarantee. Tenancy laws in Australia are under the jurisdiction of the states; in NSW the only relevant breach by the owner of the property, which possibly could be used to get a lease cancelled is that the premises is unliveable. Tenants would need to prove that the property has become unliveable due to the behaviour of the neighbours; this would not be easy.

Vermin would have to be a major issue in the case of unhygienic practices by neighbours. In the case of a brothel running next door, safety and security could be mounted as an issue, but well documented evidence would need to be provided, backed up by Council and police. In the instance of a variety of high-class escorts going to and from the apartment all day, this may not justify enough of a real and present danger. It would more likely be successful if there were a lot of men hanging around the building, and that the tenants complaining had children.

In Australia, property owners are kings and queens, the humble tenant has few rights when compared to renters in parts of Europe; where home ownership is rarer. Home ownership in Australia is a holy grail and real estate investors are protected by laws, which encourage more investing at the expense of tenant’s rights. Recently, a friend of mine who had lived in the same building as a tenant for twenty years was given a few weeks’ notice to vacate his home; I use the term home to reflect his emotional attachment to his apartment. This would not happen in France, where long term renters have rights, protecting their attachment to their homes; despite the fact that they do not own the property. My friend, committed suicide shortly after his evacuation of his long term abode, I am not saying that there were no other issues involved but it certainly didn’t help.

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Social media in real estate

It’s an internet driven world, and keeping up with trends, platforms and current matters is almost inevitable now. Social media has become an essential part of any business. Real estate agents seeking to stand out and sell their products and services to specific demographics have achieved much success through social media platforms.

Overall, social media is key to promoting a company. It enables it to reach a wider audience, motivates them and also keeps them engaged.


Most real estate companies have achieved the above through:

• Keeping their audiences up to date with the most recent offerings, events and promos.
• Creating much awareness about their firms, products and services.
• Having on online platform for feedback.
• Gaining more customers through lead generation.
• And many more other ways.

Nonetheless, not every real estate agent is as savvy as they are supposed to be when it comes to social media marketing for their companies. It’s, therefore, important to learn more about the concept, and if possible outsource the services of a prominent social media management company for excellent results.

Website development

For a real estate firm, social media presence begins with integration of social links into the firm’s website and also posting website links on their social media pages. The content on both areas ( website and social media) should be meaningful, informative and captivating in order to generate leads and attract more visitors.

Social media platforms

Each platform works differently. Majority of them differ in the kind of content that performs well. For instance, what works well on Facebook may not necessarily perform the same way on Twitter or Pinterest. So here are basic content and engagement strategies for each platform worth trying out.


Twitter is quite prominent with newsy staff. By constantly posting information about offerings, promos, insights and the likes, one gains more followers and also keeps the present ones engaged. Through a Twitter chat, tenants can also pass information to you.


The key thing in boosting the exposure of Facebook posts is by making them informative, interesting and worth the visitors time. Facebook is a bit wide and so ensure, as a real estate firm, you reach your exact target audience by customizing your posts to their needs and expectation. To fully utilise Facebook it’s recommended you seek guidance from a social media agency which specialises in real estate.


How to clips, tour listings, interviews, name it, posted by real estate companies on the above platforms have proven useful not only in lead generation, but also boosting the firm’s reputation.

Google +

Potential customers, as well as engaged ones, will often want to ask questions or learn some particular things about real estate. Conducting live Hangouts still remains one of the best way to address such and also get leads and followers.


Human beings are visual. They will always enjoy seeing something that’s striking, breathtaking and appealing to their eyes. Quite a good number of real estate firms have optimized this by posting images that appeal to their target audience. It’s one sure way to attract leads and create awareness about the firm’s products and services.

Still, there are a lot more other prominent platforms apart from the ones that have been mentioned. Real estate company LJ Hooker, for instance, uses Sharepoint, which is also an effective platform and one that every real estate firm must use for more improved results.

Generally, the next generation of homeowners will definitely be excessively social media savvy and so it’s upon every real estate agent to take advantage of the growing concern for effective social media integration. It’s something not worth missing out on.

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When deciding on whether to rent a furnished or unfurnished house or apartment, the majority of the tenants are often left in a dilemma. However, it would be best if your needs guide you in choosing what will qualify as your ideal choice. Of course, you’ll have to consider your budget and other basic requirements. A good number of apartments or houses are either unfurnished, furnished or semi-furnished. But should why should you opt for unfurnished one?

It’s worth noting that furnished places can definitely offer a good number of benefits. That’s exciting, but not as much as what you’ll experience renting unfurnished places. Here’s why.


Being furnished basically implies that a furnished apartment will be more expensive than an unfurnished one. Most landlords will want to cover depreciation costs, damage costs and other costs, which, by the way, can be avoided. Not only are the later less expensive, you can as well take advantage of the savings and invest in your own furniture that are more affordable and suitable for your place at furniture stores. Thereafter, you can arrange your furniture at your convenience.


With furnished houses or apartments, tenants are solely responsible for all repairs, as well as damages caused by either themselves or guests, to the rental property. The chances of this happening are just higher, not forgetting to mention that the costs will be deducted from your security deposit. However, renting unfurnished one is way too different. You don’t expect anyone to charge you anything for the damages you cause to your own furniture, unlike with the former. In fact, you’ll just be liable for damages caused to other rental properties like windows, sinks, or doors, in case they get damaged.

Style and Comfort

Overall, most landlords will furnish their apartments with hardy, functional furniture that will just stand a majority of the tenants. However, you may find this to be unwise since you’d love to personally decorate and design your own place. When you desire more high-end or decorative pieces in your living room, renting unfurnished place will give you more freedom. You’ll have the unlimited opportunity to fill your rooms with awesome and affordable pieces that you buy from furniture stores.

Future expectations

As a renter, you may, at the time, not have any furniture, although you still have plans to purchasing some in future. Now, in such a case, renting unfurnished place will be the ideal choice for you since it will allow you a chance to rent as you wait upon the appropriate time to shop for your furniture. Alternatively, you can take possession of the place soon as you purchase your furniture.

Added storage

You might have trouble finding space to store your other pieces of furniture or property, in the case of furnished houses of apartments. For some, the furniture may not be worth disposing due to their nature, as well as a person’s wish. In the case you decide to hire additional space, you’ll definitely incur additional costs on top of your rent. Thus, renting unfurnished seem to make more sense in this scenario since you can move in with your revered pieces of furniture and worry less about additional space for storage.

Maximizing space

With an unfurnished place, you can set it up the way you wish. You can add extra items such as shelves, futon or a mezzanine bed just to make good use of the available space. You’ll probably like it that way since it will always reflect your preferences and desires.

Less competition

Most furnished houses or apartments are normally occupied by students. However, students tend to move out as soon as their studies are over, and they get replaced as well with other students. The cycle normally continues and sometimes you’ll find yourself competing with them to rent some of the houses. Well, how do you avoid that? It’s simple. Rent unfurnished place! It’s less of a hassle since there are usually few applicants.

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In today’s competitive digital world, SEO is no longer an option. If your website doesn’t appear on the first page of the results engines, there’s a very low chance that your site will be found by Internet users. When people search for your products and services, you’d want to appear as high in the search engine rankings as possible. SEO is crucial in increasing online lead generation, improving search rankings and being found on the web.

tenancy SEO Perhaps one of the most important and valuable steps in any SEO initiative is developing a list of keywords. Keyword research is unquestionably fundamental in all SEO efforts as they go hand in hand and are directly connected. It’s vital to ensure your SEO keywords are highly relevant to your audience as the correct keywords help connect searchers to your site. In fact, keywords can make or break your website.

SEO keywords are the important words and phrases in your web content that make it possible for people to find your site via search engines. It’s majorly important that you know how people are looking for the products and services that you offer, so it’s easier for them to find you, if not, they’ll land on one of your many competition’s websites with better SEO implementation.

We conducted a keyword research to find out the kinds of terms and search volume traffic that surrounds tenancy:

Keyphrase/Search Volume per Month

residential tenancy agreement 1,600

tenancy agreement 1,600

rental agreement  1,000

tenancy rights 880

tenants 1,000

tenancy 720

tenancies 140

real estate rentals  2400

real estate rental 480

tenants rights 1,600

rental agreement 1000

rental tenancy agreement 260

rental lease agreement  210

tenant agreement 140

rental agreements 140

private rental agreement  140

tenancy advice 90

renting rights 50

tenancy rules 10

By exploring your market’s keyword demand, you discover not just the terms and phrases to target with SEO, but also find out more about your customers. Ultimately, keywords will help your site rank above your competitors.

SEO and keywords are fundamental to the success of your business, so if you want to be found on search engines like Google, you need to learn how SEO and keywords work. If you need assistance, there are SEO Sydney agencies that provide smart and ethical SEO strategies which can offer your business great advantages and get you on the first page of Google.


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